Watch Time

Elevating Your Video Production: Why Two Cameras Are Better Than One (Episode #45)

In this episode of Watch Time presented by Flex Media, hosts Kathie Taylor and Bill Baraona dive into the topic of why a production company might need multiple cameras and operators to produce a video. They discuss the common misconceptions, advantages, and situations where having one versus two cameras can make a significant difference. Whether you're a professional in the video field or someone interested in purchasing video services, this episode provides valuable insights into the reasons behind the need for multiple cameras at your next production.

The Power of Short, Medium, and Long-Form Videos: Strategies for Effective Content Creation (Episode #44)

In this episode of Watch Time, the Flex Media Team sits down with Dom Mann, owner of DM Productions, to dive into the world of short-form, medium-form, and long-form video content. Join us as we explore the misconceptions surrounding videos as a solution, the importance of aligning content with your business objectives, and how different video formats can be leveraged to achieve your goals.

Gain valuable insights into when and how companies should utilize each type of video content to drive engagement, build brand awareness, and convert viewers into loyal customers. Don't miss this conversation that will transform your approach to video marketing.

Connect with Dom:

DM Productions - https://www.dm.productions/ 

Dom's Instagram - https://www.instagram.com/thedommann/

Dom's LinkedIn - https://www.linkedin.com/in/thedommann/

 

How to Establish Yourself as a Thought Leader in Real Estate using Marketing and Video (Episode #43)

In this episode of Watch Time presented by Flex Media, we welcome back Roman Soyko, owner and real estate developer at RS Professional Homes. Roman shares with us how he was able to use marketing, thought leadership and video to establish himself as an authority in his space. He talks about how he got into podcasting, social media, and created a course on real estate investing. Roman also discusses how he leverages Instagram and Facebook to find and sell properties, and how his business has changed over the years. Tune in to learn from his experience and insights.

If you want to hear our last conversation with Roman, check out Episode #15 of Watch Time - https://watchtime.podbean.com/e/using-video-to-build-a-brand-in-real-estate-investing-episode-15/

 

Links from the Show:

White Board Finance (Marko) - https://whiteboardfinance.com/

 

Connect with Roman:

RS Professional Homes - https://www.rsprohomes.com/

Roman's Empire Academy - https://roman-empire-academy.teachable.com/?preview=logged_out

Roman's Podcast - https://buildingromansempirepodcast.buzzsprout.com/

Roman's Instagram - https://www.instagram.com/romanempire.cle/?hl=en

From Raw Footage to Final Cut: Understanding the Video Post-Production Process (Episode #42)

Lights, camera, action... and then what? In this episode of Watch Time, our host Bill Baraona interviews Josh Lawhorn, Lead Cinematographer and Editor at Flex Media again and we explore the often-overlooked world of the video post-production process so you can better understand what to expect when working with a video production professional. We know that many viewers hire professionals to create their video content, but they don't always understand the editing process, what goes on behind the scenes, why some projects cost more than others, and why editing can sometimes be a time-consuming task.

We'll cover everything from how an editor starts and finishes their workflow to using video templates, and why some projects require special equipment and software. By the end of the episode, you'll have a better understanding of how the editing process works and why it can often be a time-consuming task. This knowledge will not only help you work better with your video production professional but also give you a greater appreciation for the time and effort that goes into creating a quality video.

 

Josh Lawhorn's LinkedIn - https://www.linkedin.com/in/joshua-lawhorn-a8348a191/ 

Josh Lawhorn's Instagram - https://www.instagram.com/joshuamlawhorn/

Flex Media's Team Page - https://flexmediacle.com/about-us

 

To watch the video version of our podcast check out Flexmediacle.com/watchtime

 

The Ins and Outs of the Video Production Process: A Cinematographer’s Perspective (Episode #41)

In this episode of Watch Time, our host Bill Baraona interviews Josh Lawhorn, Lead Cinematographer and Editor at Flex Media, to explore the video production process when working with a video marketing company. Josh shares his experiences and insights gained from his role as a main point person in the field. From staging equipment to capturing interviews and footage, this episode covers the basics of the production process, offering listeners a behind-the-scenes look at working with a video production company. This is a great episode to understand better what to expect before your production team arrives on site. Josh also gives excellent insight and considerations when picking locations for capturing interviews and b-roll. If you are in the process of hiring a video production professional for the first time or are looking to hire a company again this is a must listen to episode that will get you prepared before your team arrives on site.

 

Josh Lawhorn's LinkedIn - https://www.linkedin.com/in/joshua-lawhorn-a8348a191/ 

Josh Lawhorn's Instagram - https://www.instagram.com/joshuamlawhorn/

Flex Media's Team Page - https://flexmediacle.com/about-us

 

To watch the video version of our podcast check out Flexmediacle.com/watchtime

 

From Cheap to Expensive: Understanding the Range of Video Production Prices (Episode #40)

In this episode of Watch Time, host Bill Baraona and our returning special guest Najada Davis discuss the wide range of pricing in video production. They explore why some video services cost more than others and how to determine how much your next production could cost. Najada shares insights from his experience running his own video production company, and working with other production companies, and companies in the film industry. Tune in to learn how video production and film industry professionals determine price so you can be more informed the next time you hire a pro to work on your video project.

 

To watch the video version of our podcast check out Flexmediacle.com/watchtime

Unlocking the Power of Video: How Proper Lighting Can Boost Your Brand’s Storytelling (Episode #39)

In this episode of Watch Time, special guest Najada Davis shares his expertise on lighting and its role in telling a compelling story. This is a must-watch episode for anyone unsure of the role lighting plays in the video production process and who wants to understand better how it is an essential tool for storytellers.

As Najada explains, the importance of lighting in video production goes beyond simply illuminating the subject. Lighting can help shape the tone and mood of the video, and can even influence how the audience perceives the subject. In order to create high-quality video content that is consumable and presents the brand in the best possible light, it's essential to invest in the proper lighting equipment and expertise.

Najada and host Bill Baroana will also break down the common questions and misconceptions around the role of lighting in video production, and provide practical tips and tricks for achieving a professional look and feel in your own videos.

Whether you're new to video production, trying to gain more insight prior to highering a professional, or looking to take your DIY content to the next level, this episode of Watch Time is a must-listen for anyone interested in the power of lighting in visual storytelling.

To watch the video version of our podcast check out Flexmediacle.com/watchtime

 

Creating High-Quality Video Content for Your Business: Tips and Tricks to Make it Affordable and Effective (Episode #38)

In this episode of Watch Time, Kathie Taylor and Bill Baraona discuss why video doesn't have to be as expensive as you might think. While past episodes have explored why video can be costly, Kathie and Bill explain that there are options for creating high-quality video content without breaking the bank. They discuss DIY videos and offer tips on using your phone, a tripod, and affordable microphones to improve the quality of your videos. They also suggest filming a series of videos in a studio like theirs, where the equipment is already on-site, and it doesn't require as much staff to set up. They discuss the versatility of a studio setting, which allows for customizable backdrops and stock footage or personal photographs if you are looking for ways to create cost-effective video content for your business then you won't want to miss this episode! 

To watch the video version of our podcast check out Flexmediacle.com/watchtime

 

From Fear to Action: Creating Effective Videos for Your Business (Episode #37)

In this episode, Bill and Kathie discuss the top three fears that businesses have when it comes to creating video content. Whether it's the fear of being on camera, the fear of not having enough resources, or the fear of not getting a return on investment, these concerns can hold businesses back from taking advantage of the powerful tool that is video.

But fear not! Bill and Kathie share their insights and tips for overcoming these fears and creating compelling video content that resonates with your audience. From finding the right video production team to crafting engaging scripts, they provide practical advice that can help any business get started with video marketing.

So sit back, relax, and get ready to conquer your fears and take your business to the next level with video.

To watch the video version of our podcast check out Flexmediacle.com/watchtime

Inside Video Production: What to Expect When Working with a Video Marketing Company (Episode #36)

Are you curious about what goes into creating a video? Have you ever thought about working with a video production or video marketing company, but don't know where to start? In this episode of Watch Time, we explore the video creation process and what to expect when working with a company like Flex Media.

From the initial discovery meeting to the final delivery and implementation, we'll guide you through each step of the process. Join us as we explore video strategy, pre-production, on-site production, post-production, and more. Whether this is your first time navigating the video creation process or you've worked with a video marketing company before, we'll show you how Flex Media handles each stage to ensure you know what to expect the next time your company creates a video.