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Supercharged video marketing tips for the savvy small business owner and the modern mid-market professional. Watch Time will discuss hot topics in video marketing, interview professionals from the field, and deliver tips that you can start using today to improve your marketing and sales efforts using video. Hosted by Flex Media’s Kathie Taylor and Bill Baraona.
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Thursday Feb 15, 2024
How to Explain to Your Boss Why Buyer Personas are Important (Episode #68)
Thursday Feb 15, 2024
Thursday Feb 15, 2024
We’ve talked about them before (and we’re sure we will again) but buyer personas are critical for refining your messaging and sales. Still, we know that many marketing teams get pushback when they try to narrow their target audience down from “everyone.” Here are some tips on how you can explain why developing buyer personas can actually make your sales strategy more effective.
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